Where are we in the evolution of artificial intelligence, and what is its place in the marketing ecosystem? To harness the true future potential of any technology, we need to understand its capabilities and limitations today.
Jaysen Gillespie, Head of Analytics and Data Science at RTB House, takes us on a surprising journey–through Bing, Salvador Dali, and Python, among others–to assess where exactly AI and Deep Learning stand in 2023 and how businesses can use it to break the status quo and scale up while maintaining marketing campaign efficiency.
He offers actionable steps that marketers can take, such as applying Deep Learning to leverage the most advanced AI, building a digital marketing stack of related solutions, and focusing on incremental sales form performance marketing activities.
Watch the full video to discover Deep Learning strategies you can apply in 2023 and beyond![Full transcription below]