Last Updated on: 20th July 2023, 11:25 am
In November, RTB House, a global retargeting technology provider for top advertisers, announced the release of another deep-learning based breakthrough for marketers, which provides them with an ultra-precise way to estimate potential clicks on ads, yielding stronger ROI.We spoke to RTB House CTO Bartłomiej Romański, to find out the implications of this release.
